{
  "name": "How to Prepare Your Website for Answer Engine Optimization",
  "step": [
    {
      "name": "Step 1: Getting your website ready for the world of answer engines and AI O…",
      "text": "Getting your website ready for the world of answer engines and AI Overviews isn't as mysterious as it sounds, but it does require a slightly different approach than traditional SEO. Think of it as making your content easily digestible and trustworthy for machines. The goal is to make it super simple for AI systems like Google AI Overviews, Bing, Perplexity, and even voice assistants like Siri and Alexa to find, understand, and cite your business when people ask questions related to your services.",
      "@type": "HowToStep",
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    },
    {
      "name": "Step 2: Before diving in, gather all your core business details: your exact…",
      "text": "Before diving in, gather all your core business details: your exact business name, services offered, service locations, contact information, and any unique expertise. Ensure this information is consistent across all your internal documents and external profiles. You’ll also want to identify the most common questions prospective customers ask about your services. This isn't just about keywords; it's about the actual questions people ask in conversational search. Look for",
      "@type": "HowToStep",
      "position": 2
    }
  ],
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  "totalTime": "PT30M",
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  "description": "Getting your website ready for the world of answer engines and AI Overviews isn't as mysterious as it sounds, but it does require a slightly different approach than traditional SEO. Think of it as mak"
}