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        "text": "Traditional SEO often targets keywords to rank web pages. AEO, while built on SEO principles, specifically focuses on understanding user intent behind questions and crafting content that directly answers those questions in a concise, authoritative manner. For remodelers, this shifts the focus from just ranking for 'kitchen remodel' to answering 'how much does a kitchen remodel cost in Los Angeles?' This approach helps capture users seeking specific information, leading to more relevant traffic and better engagement.",
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